In this roundtable conversation Joel invites The Brief Doctor, Tim Hughes, to share some 2025 strategies for kick-ass studio owners. As he says “crappy briefs are costing you time and money; a brief poses a problems that creative seeks to solve”. We’ll cover:

* Establishing clear goals and priced deliverables.
* Keeping your client happy whilst navigation buzz words and bullshit.
* Getting paid for your expert thinking and advice.
* Setting boundaries for ‘scope creep’ and getting paid for all your extras.
* Making awards winning work that goes above and beyond your clients expectations.

Make 2025 the year when you flush away your frustrations with simple, effective solutions.

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