“What unleashed your studio?”
People often marvel at Impossible's achievements and ask me how we did it. My answer is mastery of "the business side."
After two decades helming Impossible then another decade since guiding studio founders, today my mission is clear: helping studios and production companies similarly crush it.
What drives me? Empathy. I've lived the entrepreneurial roller coaster's extreme highs and lows. So don't mistake me for a consultant who has never run a studio, pitched high-stakes campaigns, or struggled to make payroll.
I've walked the walk and faced the same trials and triumphs. I've been the audience to whom I now speak.
I look forward to empowering you with the knowledge, wisdom, and methods that have impacted studios and production companies around the world.
