Play

Forum

Build your studio on purpose.™

Infrastructure that makes great creative work inevitable.
Who It's For

Studios in motion, animation, VFX, live action, experiential, and sound who refuse to let pressure erode their companies.

What You’ll Gain

Restore decision clarity, become inevitable in the market, increase deal velocity, and protect the conditions required for your best creative work.

How It Works

Attend the Invitation Session, install the core operating systems, and begin creating the conditions for your thriving business.

This is your cheat code for being just as exceptional at the business side as you are at the creative side.
Garus Booth, Founder & ECD at The Booth
Just a month or two, I’ve already immensely grown. This is something I was looking for ten years ago.
Jonas Meyer at EmVision Productions
A thrilling community of amazing studio owners who want a place to share real problems, solutions, and experiences. I feel fortunate to be part of it.
Martín Schurmann (VÁSCOLO)
What I love about this place is the raw, "This is how it went for me" vibe. Honesty is a tough thing to get in this world.
Patrick Ortman (FROTH & FUR)
Just implemented some of the things I learned today, pushed back confidently on a client ask, and secured an overage.
Nikki Coloma-Blaszyk (THE A TEAM)
It's a board of directors made up of the brightest minds in the industry. Truly a priceless resource.
Eric Singer (COUPE STUDIOS)
We’re now locking in projects that are 5–10x of the budgets from a year ago.
Claude Bella (2C CREATIVE)
Whether an owner of a small company or ready to make the jump into something bigger, Joel and the team will help you prepare and ask the right questions to grow sustainably.
Stefan Green (ORDINARY FOLK)
If our studio were a racecar, this is both the turbo button and the airbag.
Hung Le (BIEN)
Forum isn’t just a community — it’s a lifeline for founders who are serious about growing.
Ronny Young (ODDBEAST)
This is the single most beneficial program I have ever done for my business.
Ed Rhine, Founder & ECD at Spillt
Applying Derail the Pitch, we doubled the client’s production budget… and completely flipped the relationship.
Christian Darais, Co-Founder at The Fold
We landed a $275K campaign by applying the language we gained in Brand Direct. The client literally told us that’s why we won.
Danny Robashkin, Founder at MAKE
Founders Under Pressure

Not content. Infrastructure.

Forum is the operating environment and infrastructure for ambitious creative companies — names like Already Been Chewed, Form Play, MAKE, Nocaut, Polyester, Spillt, VERSUS, Zookeeper, and a hundred more — who aren’t here to simply manage a business.

They’re here to annihilate all that's holding back their best work.

Forum members are under pressure — to pivot, stand out, command higher prices, and win better clients (with bigger budgets). Together we are proving how to build creative businesses that are resilient, valuable, and sought-after.

Join Joel Pilger and leading peers making the shift from order-takers to experts — and from vendors to trusted authorities.

Installed Operating Systems for the Modern Studio
Tired of being just a vendor?

Everyone starts here on their leap to the next level. Begin your journey from vendor to authority, from order-taker to expert.

[6 weeks. Separate from seasonal accelerators]

Install Jumpstart®
Hungry to break into big brands?

Move beyond middlemen into direct, high-trust relationships with brand decision-makers who respect your expertise.

[6 weeks. Activated seasonally]

Install Brand Direct™
Hate pitching? Or just hate losing

Maybe you've always been the filler, never the favorite. Refuse to be the dreaded third bid.
[6 weeks. Activated seasonally]

Install Derail the Pitch™
Sales stuck in the feast-or-famine cycle?

Create a predictable sales engine that steadies revenue.
[6 weeks. Activated seasonally]

Install Saleskeeping®
Wish your team was leading projects... profitably?

Lead your studio with clarity while your team handles the work—profitably.
[6 weeks. Activated seasonally]

Install Studio Flight Deck™
New for Q1 2026: Installed Market Signals
Sales Scout In Action™

Stop guessing, stop hoping. Leverage executive sales intelligence to find the brands that are a perfect fit — and buying right now.

Install Sales Scout
Unsure where pressure is eroding your leverage?

Identify what is limiting your studio, right now... and make one better key decision this quarter.

Take the Diagnostic
Book Invitation Session

Join our next Invitation Session and unlock a 14-day free trial.

Forum is installed in quarterly cycles.The investment reflects structural leverage — not content consumption. Studios treat it as infrastructure, not a subscription. Investment: ~1% of annual revenue — to unlock the other 99%.

FAQ
Who is Forum for?

Ambitious studio and production company leaders in motion, animation, VFX, live action, experiential, and sound — team sizes range from 1-30, generating between $500K–$20M annually. Members include names like Already Been Chewed, BIEN, Blit, Cream, MAKE, Nocaut, Panoply, Polyester, Spillt, VERSUS, and many more.

How do I join Forum?

1. Attend an Invitation Session to understand how Forum works
2. Get oriented inside Forum and choose how you want to participate this quarter.
3. Choose the level of infrastructure you want this quarter

What are the membership options?

Founders who choose to upgrade can participate through:
Forum Foundation
Forum Momentum
Forum Reserve (invite-only)

What is the return on investment?

Forum isn’t about consuming content. It’s about removing friction from how you lead, sell, price, and position your studio. Founders raise their prices, earn better clients with larger budgets, regain control, and create space for their best work. For serious founders, the ROI is often transformative.

Do you offer annual pricing?

Yes. Forum runs on a quarterly rhythm to support focus and execution, with annual options available.

What’s the difference between Foundation and Momentum?

Forum Foundation
Async access for founders who want clarity, shared language, and self-paced integration. Includes discussions, DMs, season-aligned accelerators (self-paced), the Replay Library, and Forum AI.

Forum Momentum (most popular)
For founders who want speed, accountability, and live decision-making. Includes everything in Foundation plus live accelerators, weekly roundtables, office hours, Circles, and Sales Scout™.

Is there a free tier?

Non-paying members retain limited access to free resources and limited discussions.

Do you offer discounts?

Yes, in lmited cases:
• Annual pricing
• Partner seats
• International adjustments
• Forum scholarships

What is Forum Reserve?

Forum Reserve is Joel’s invite-only advisory lane for founders building beyond client services — including IP, products, platforms, or new ventures. Joel works closely as an advisor, investor, or partner. Reserve includes full Momentum access for you and your leadership team.

Can my leadership team join?

Yes. Add discounted seats for producers, EPs, strategists, or partners.

What if I need to cancel?

Cancel any time; your access continues through the end of your current term.